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Casting

Casting opens in March 2027

The Endurance Tribe Team: Season Two

We are signing a team of 12 who wants to run for a living.

Only a select number of athletes are invited into The Endurance Tribe’s global programme each season. The programme is designed to scout talented runners and creators and give them the chance to reach full potential.

Invitation standards

870

athletes applied for season one.

We are looking for athletes who are ready to commit.

Entry to the programme is by application only. Me and my selection team review each athlete against a set of performance and character criteria. We want commitment, authenticity and passion. The more detail you give in your application, the greater your chance of being accepted.

You do not have to be a pro athlete. We are looking for ambition.

This is for you if you

  • Race competitively, or create ambitious projects around running.
  • Want to grow a personal brand through authentic content.
  • Put in the work when necessary, and are driven and goal-orientated.

This is not for you if you

  • Think success is luck.
  • Give up when you meet discomfort.
  • Can never be authentic online.

Shortlisted athletes contacted directly.

The team structure

What this structure provides.

The 2026 Endurance Tribe Team, second season, runs for three months, starting in May.

  1. 01

    Monthly 1-1 mentor calls

    Helping you stay on track. In-depth feedback and an opportunity to resolve the mental blocks that stop you from progressing. We are there to guide you through the challenges you are facing.

  2. 02

    Weekly group calls

    Live feedback in a group setting. You learn from others, they learn from you. The room raises everyone. Everyone goes through the same transformation. They are your colleagues when you need to discuss ideas, and your friends when you feel alone.

  3. 03

    Community centre

    A place where everything is collected. Somewhere to get feedback between calls and push each other forward.

  4. 04

    Courses and material

    We dig deep into the anti-sale strategy. You learn how to form genuine relationships with the clients and companies you want to work with. You get help forming your content plan, tailored to your voice. It is not a script or a generic template. It is an understanding.

  5. 05

    Copy & psychology

    Learn how to capture people with good copy. Your work starts to pay off. Literally.

  6. 06

    Tackling social media dread

    If you dread posting, feel cringe, or just don't know what to do, I've got you. There is a reason you feel like that, and there is a solution.

Imagine…

Your passion becomes your full-time thing.

Picture this. You wake up on a Tuesday morning. You are getting ready for a run. Breakfast is exactly like you want it. You are living a life where you have time to make it and money to get your favourite ingredients. You have finally become the morning person you always wanted to be, and it's not because you have to. You just feel a passion for life that makes you excited to get up. You stop and think about how far you have come. Running is your job now, and The Endurance Tribe Team have become your colleagues.

Your phone has a message from a brand you have been watching for years. They tell you how much they resonate with your brand, and you feel a rush of adrenaline. You absolutely love that brand.

There is something that changes when running becomes your career that nobody tells you about. It is not just the money, although that changes too. It is the way you carry yourself, and the way people look up to you.

You are not hoping for someone to discover you anymore. You are building it, step by step.

You set out on that run. You have the energy to fly through three hours of landscape that used to be something you could only have after a long week in the office. You can feel the difference. Having the time to treat running as a job makes it more joyful than it has ever been. When you come back, you look at your following count. Never did you dream of that engagement before, and it is not only followers. You have built a real community from scratch, who loves everything about you.

A journalist emails to ask if they can cover an expedition you have planned for the autumn. You tell them you will think about it. Two other outlets are interested as well. You are not chasing coverage anymore. Coverage comes to you. People message you every day to understand how you manage to do the adventures you do. They ask you for a training programme, and you start mentoring athletes you love working with. It gives you another sense of purpose, and a steady monthly income.

At some point in the week, you look at your bank account. Running is covering itself, and more. You do not calculate how much a race entry or a pair of running shoes costs anymore.

You do not feel guilty about the time you spend on the trails.

The people around you notice something. Not just the fitness and the health. The glowing confidence that comes from spending your best hours doing something that is yours. You are lighter and more present. You are doing what you were built to do, and finally getting paid to do it.

That is not a fantasy. That is what happens when you learn the skills and get the feedback you don’t get from general knowledge and tips.

The final word

Most athletes never find out how good they could have been.

The Endurance Tribe Team exists for the ones who refuse to wonder. It exists for the ones who never want to wake up five years from today, wondering what would have happened if they had gone for it. If you have the passion, the commitment and the hunger, take 3–5 minutes to fill out the application. You might be the person I am looking for.

Shortlisted athletes contacted directly.